2

Brand imitation and its effects on innovation, competition, and brand equity

Année:
1999
Langue:
english
Fichier:
PDF, 1.53 MB
english, 1999
5

Levels of Analysis in Business-to-Business Marketing

Année:
2006
Langue:
english
Fichier:
PDF, 864 KB
english, 2006
6

Sustainability in business from a marketing perspective

Année:
2014
Langue:
english
Fichier:
PDF, 289 KB
english, 2014